Criteria for goals

· Clarity;

· measurability;

· Accessibility;

· Binding to time;

Let's say your goal

· Increasing income;

The tree of strategic goals on the example of the organization LLC "Master Realty"

The definition of subsequent methods is created taking into account the characteristics of a particular company's business.

Goals are:

· Production;

· Sales policy;

· Income and finance;

Production:

· Cost reduction;

Marketing:

Finance:

Staff:

For the quality work of the organization, the approach to setting goals is very significant.

They are the starting point for planning the entire spectrum of the organization's activities. The tree of goals of the organization acts as the basis for building relationships in the company, as well as a motivation system. Evaluation of the work of personnel, departments of the organization and the entire structure in general is possible only when the tasks set are achieved.

Related articles:

Publication date — 10/13/2015

Goal tree on the example of an organization

Organization goal tree

The goal tree is a special hierarchical list of the goals of each organization. In it, the goals of the lower level are subordinated to and contribute to the achievement of the goals of a higher order. The most important and important goals are placed at the very top of the tree.

Criteria for goals

The stated goals of the organization should meet the following criteria:

· Clarity;

· measurability;

· Accessibility;

Necessity and sufficiency;

· Binding to time;

· Consistency, according to the management hierarchy.

The consistency of all these factors contributes to the setting of clear sub-goals, the achievement of which will eventually lead to the realization of the general goal of the organization.

Building a "tree of goals" organization - an example

Dividing the main mission into smaller ones makes it easier to achieve. In this way, levels of tasks are created until an easy-to-achieve goal is set. The construction of the "tree of goals" is carried out taking into account the method "from general to particular". The quality of such a plan depends on the skill level of the specialist who was entrusted with creating it.

Let's say your goal "increasing company profits". If you think logically, then you can achieve it in two ways:

· Increasing income;

Any organization (commercial, state, charitable or public) pursues its own goal. Due to the presence of goals, enterprises exist and function.

Depending on the direction of the organization, its goals are determined:

· For a commercial company, the goal is to maximize profits;

In the social - the fulfillment of a socially important task;

· At the charity - help those in need.

Goals are:

· Short-term. Achieved in a year;

· Medium-term. Completed in 1-5 years;

· Long-term. Achieved in at least 5 years.

An example of an organization's goals tree

The top of the tree always belongs to the overall goal of the company (its mission). Next comes the division into subtasks, the implementation of which contributes to the achievement of the main mission. One level is occupied by goals that do not depend on each other, as well as not emanating from each other.

The set of company goals is individual, but there are some areas of activity in which organizations show genuine interest:

· Production;

· Sales policy;

· Income and finance;

· Personnel policy.

The number of levels that make up the main goal of the organization depends on the size of the company, the complexity of its goal, the hierarchy in management and organizational structure.

The goals of the organization, set in different areas of its activity

Production:

· Cost reduction;

· Improving the competitiveness of goods;

· Increasing production efficiency;

· Development and use of the latest technologies.

Marketing:

· Promotion of goods on the market;

· Increasing the range of products.

Finance:

· Achieving effective financial management of the organization;

· Achieving improved solvency and profitability;

· Achievement of increasing investment attractiveness.

Staff:

· Staff development;

· Improving the personnel of the enterprise;

· Development of an incentive system;

· Increasing the productive aspect of labor.

For the quality work of the organization, the approach to setting goals is very significant. They are the starting point for planning the entire spectrum of the organization's activities. The tree of goals of the organization acts as the basis for building relationships in the company, as well as a motivation system. Evaluation of the work of personnel, departments of the organization and the entire structure in general is possible only when the tasks set are achieved.

Related articles:

Publication date — 10/13/2015

Do you have a dream? Everyone has it, even if he does not assume it. A dream is something that is currently not feasible and not achievable. For one it may be a trip to the sea, and for another - a flight into space. Small dreams turn into tasks, big ones into goals, and global ones remain a dream. How to get to this peak - a dream? To plan! One of the planning methods is building a goal tree, let's figure out what it is and how to build it?

Goal Tree- the hierarchical principle of constructing the structure of goals and objectives, it has a top and subordinate levels. We can say that this is an inverted tree, but it is better to call this structure a pyramid. The pyramid of your success - the more energy spent, the closer to the top. Therefore, performing small operations, it is much easier to get to the dream.

Building a goal tree

So the top of the pyramid is dream. A dream is difficult to achieve, and sometimes completely unattainable, but at the same time I really want to. To decide on a dream and main life goals, think about philosophical questions: “Why am I living? What do I want to achieve in this life? What will be left of me when I leave this world? It is very difficult to answer these questions, but it is important. Of course, you can live for today, but the older you get, the more you think about the meaning of life.

Main life goals(achievement period of 10 years) must be realistic as opposed to dreams. They should relate to the main areas of life: family, financial and material situation, education, self-expression, etc.

Next, we proceed according to the principle of splitting into smaller goals(5-10 years) and subgoals(1-3 years). Goals are the results that we want to achieve in this area, and subgoals are goals given in specific conditions. Questions to help set goals: “What is important to you in life? What would you like to have to feel happy? What do you like to do and what would you like to achieve in it? For what purposes do you earn money, other than satisfying physical needs? The sum of the subgoals leads to the goal, you must represent 80% of the subgoals to achieve it. How to set goals the right way.

Subgoals are formed from tasks that you complete every month, week, day. To define a subgoal, answer the question: “What do you want to get further from the task?” That is, in this case, we go from the bottom up. Analyze what you do every day, where will it lead you in the end? Once you have set your subgoals, identify the tasks you are doing or missing in order to achieve the subgoal. Tasks are divided into simple daily operations.

Let's analyze For example. Let's say our goal is: vacation abroad in 2011. To go, we need money, so our sub-goal will be: to earn by May 2011 50 thousand rubles for a vacation in August 2011. Next, we need to decide where to go on vacation in 2011 - this will be the second sub-goal. Now let's break it down into tasks. For money: set aside every month (1st day) from January to May 10 thousand to a savings bank account.

Personal tree of goals and objectives or pyramid of success

To decide where to go: choose a travel company; think about where you would like to go, what to see; analyze the cost of this pleasure. Further, each task is divided into operations (subtasks), it is not so difficult. Further, if we follow the plan, we will go on vacation in August 2011.

What happens if you don't plan? You will constantly think: “Oh, how I want to go, but there is no money! And where to go, it seems like you want to visit there and there ... ”So everything will remain in dreams! Therefore, they need to be translated into goals, and goals into tasks and act! And in planning, the method of building a tree of goals of the pyramid of success will help you.

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strategic goals. Goal Tree

Strategic goals are the results that the company seeks to achieve in the future. Goals can be set for the company as a whole, for its structural divisions, for specific performers. Goals, unlike targets, are clear, measurable, achievable, correlated with the strategy, and also have a time reference.

Goals must meet the conditions:

  • Measurable: all goals are quantified (relative or absolute)
  • Clarity: goals are so precise and clear that it is impossible to misinterpret them
  • Necessity and sufficiency: goals are formulated for all areas of activity
  • Reachable: both the boss and the subordinate are confident that the goal is achievable
  • Time reference: set deadlines for achieving the goal
  • Time Consistency: A clear sequence of goals is established
  • Consistency in the management hierarchy: the targets of structural divisions do not contradict the targets of the company as a whole

Setting strategic goals starts with a mission. After all, a mission statement is a concise, well-defined document that explains target creation of the organization, its tasks and core values, in accordance with which the direction of the company's activities is determined. Having a brief description of the highest level directions - missions, visions and strategies - the company develops strategic goals and objectives that are understandable to every employee.

In accordance with the methodology of the Balanced Scorecard, strategic goals are divided into four blocks:

  • Finance
  • Clients
  • Business processes
  • Growth and learning

An example of a strategic goal in the "Finance" block:

A company can achieve revenue growth by developing customer relationships, lowering costs, and increasing productivity.

Once a company has determined who its target customer is, it can formulate goals and metrics for its intended value proposition.

An example of strategic goals in the "Clients" block:

  • Timely offer products and services with high quality and low price
  • Increase in client base

To achieve the strategic goal indicated in the "Clients" block, it is necessary to set many strategic goals in the "Business Processes" block.

Building a goal tree

Let's point out a few:

  • Timely delivery of goods, materials by suppliers
  • Reducing production costs
  • Increasing the efficiency of technological processes
  • Improving the quality of production
  • Timely delivery to customers

For the implementation of all these strategic goals in the blocks "Finance", "Clients", "Business Processes" it is necessary to constantly train the employees of the enterprise. A high level of competence is required to achieve strategic goals. The ability to manage the quality and delivery process is essential to retain the customer base. Customer acquisition is built on the ability to communicate and negotiate, the ability to know and understand the client environment, buyer needs, formulate a value proposition and successfully close a deal requires skills that need to be taught.

After all strategic goals are formed, they are combined into groups for the company as a whole and for divisions. The head of the unit builds the work of his unit, distributing the strategic goal of his unit to the tactical goals (tasks) of his subordinates. The hierarchical alignment of the goal tree should be built in such a way that the strategic goals of the enterprise are transformed into specific tactical goals (tasks) for each individual employee.

The technology of setting strategic goals is considered at seminars:

Budgeting and financial planning

Strategy management. Improving business efficiency

Related articles:

Balanced Scorecard

Core business processes

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Rules for building a goal tree

If the goal-setting of the system is defined as a combination of the goals of the existence of each of its elements (creation of a system of goals), then the creation of the structure of the goals of the system allows us to describe the structural and functional dependence of the elements in the whole formation (system). The definition of such a dependence is the basis for identifying the patterns of structural formation of a particular system and describing it by formal methods of system analysis.

The description of the system in the form of a structure of goals, their connections and relationships underlies the systematic study of any complex object, the study of its state, behavior and control of the process of its movement towards the image of an ideal state.

Organization as a mixed system refers to a multi-purpose system. One of the possible models of the goals of the system is given in Table. 1.3. The purpose of this table is to demonstrate the position, according to which, the content of the goals of the system changes depending on what becomes the object and subject of goal formation. Another task is to show where goals can be directed.

Table 1.3 Target Composition Model

The content of the table shows that the organization as a system strives for passive stability and functioning regardless of the existence of the external environment. The external environment of the organization in the face of competitors and consumers of the product (service) forces it to respond to their requests by methods of operational management. If the subjects of management set themselves goals that are future-oriented and capable of changing the external environment, then the organization is able to initiate the events it needs to make a breakthrough and attack competitors.

Thus, the content of goals is determined not only by the subject of management, but also by the object itself and the subject of goal formation. For example, the goal of “Increasing labor productivity” is determined not only by the ambitions of managers, but also by the qualifications of the employees of the organization and the technical equipment of managers and employees.

2.3. Building a "tree of goals"

There are no universal rules for setting goals. The main requirements for the formulation of goals are that they must be specific, precise, complete and consistent.

The specificity of the goals is ensured by the subject orientation, targeting and temporal certainty (the beginning, end and order of achieving the goals are set), for example, an increase in labor productivity in the technology of packaging goods by 6% over two years.

The composition and completeness of the goals depend on the specifics of the object and the conditions of the external environment, which serves as a source for the formation of goals, for example, an increase in labor productivity by 6% over two years through the use of new materials that have appeared on the market this year.

Goals should be considered in relation to related tasks in order to ensure their consistency and consistency in an effort to rationally allocate available resources. An example of this kind: an increase in labor productivity by 6% over two years due to the use of new materials, which will ensure the shipment of an increasing volume of manufactured products on time.

The achievability of the goals is checked by assessing the existing economic, legal, social, psychological and other obstacles. Let's continue the example: the growth of labor productivity by 6% within two years should be accompanied by obtaining a bank loan and insurance for the leasing of new equipment, as well as improving the skills of packaging production technologists.

To assess the degree of achievement of the goal, it is necessary to ensure the measurability of the goal, which can be both quantitative and qualitative, for example, provide for an increase in labor productivity by 6% over two years, for which it is necessary to develop a business plan for the modernization of packaging production and indicators of the success of its implementation.

The flexibility of the goals is manifested in the possibility of their adjustment due to changes in the internal and external environment of the system, for example, in ensuring the growth of labor productivity by 6% within two years of implementing the business plan for the modernization of packaging production, providing for the purchase of equipment that can be used universally.

Considering the goal as an integral object, it is important to establish its structure, the graphical model of which is a tree graph (“tree of goals”). In this case, the goal is decomposed into subgoals, and the number of hierarchical levels is determined by the subject of goal setting, based on the task facing him.

The procedure for structuring the goal consists in isolating the basic elements in the problem being solved and establishing links between them, which allows formalizing the problem situation.

The procedure for developing a "goal tree" is a lengthy process with various clarifications and approvals, and the choice of the procedure itself depends on the specialist who solves the problem.

The construction of the "tree of goals" begins with the formulation of the main goal, which reflects the problem situation as a whole.

Observing the principle “from the general to the particular”, they reduce (separate) the goal into parts (subgoals).

The hierarchy of goals is ensured by the fact that the goals of the lower level follow from the higher goals and are subordinate to them, i.e. means to achieve the goal are its sub-goals and, in turn, become goals for the next lower level of the hierarchy.

The completeness of the decomposition is ensured by the fact that at each level of the hierarchy a complete list of subgoals is formulated. It is clear that each goal is decomposed into at least two subgoals.

It is necessary to strive to have a common scale of measurements for each level of the hierarchy.

The goals presented at the levels of the hierarchy should be flexible, provide for the possibility of adjustments and changes (both in the process of building a "tree of goals", and in the process of changes in the external and internal environment, and in the process of implementation).

The procedure for constructing a "tree of goals" is completed at the level of decomposition at which it is possible to develop alternative ways to achieve the goal.

2.4. Strategic goal system

Igor Ansoff, considering the distinctive features of the strategy, gives the following definition of it and its landmark (vision): "The benchmark is the goal that the company seeks to achieve, and the strategy is a means to achieve the goal."

But we know from systems theory that, to paraphrase the definition, the means to an end is the system. It follows that strategy is a system for achieving goals. Let's try to substantiate the proposed thesis by analyzing the structure of the organization's goals.

In the early 1980s A.I. Prigogine, considering the main organizational goals, proposed three types that are not interconnected by a hierarchy: task goals, orientation goals, and system goals. Goals-tasks should have reflected the external purpose of the organization (the terminology of strategic management in this case is more consistent with "mission outside"). Orientation goals correspond to the general interests of employees and can be realized through the organization (mission directed inward). The goals of the system are designed to fulfill the need of the structure for balance, stability, integrity (more precisely, the goals of ensuring the systemic nature of the organization, which is characterized, first of all, by the structure - a set of links between parts of the system), etc.

It follows that the organization's goal system is a "system configurator" - a system consisting of subsystems represented by different description languages, for example, a 6% increase in labor productivity over two years and strengthening the reputation in the packaging services market, combined with a reduction in working capital cycle.

Let's try to imagine a model of the composition of the system of strategic management goals, which we will then transform into a structure model. However, it is first necessary to make a few remarks, guided by the principles of system analysis.

Any activity is purposeful. As a rule, an organization has several types of activities, therefore, there may be more than one goal. In addition, the difference in goals leads to different definitions of the same phenomena (definitions here mean the language model of a system). The above indicates that the goals of the organization can lie in several intersecting planes, and the point (or line) of intersection of these planes, in our opinion, in general, will most reflect the location of the aggregate (integral) goal of the organization.

The goal here is understood as “a subjective image (abstract model) of a non-existent but desired state of the environment that would solve the problem that has arisen.”

If now this image of the desired future is projected onto the environment surrounding the object under study, then the projection will be a set of elements of the environment, the use of the properties of which makes it possible to achieve the goal. Such a "shadow" of the goal on the environment is a means of achieving the goal - a system (a set of interconnected elements, isolated from the environment and interacting with it as a whole).

Arguing in a similar way and based on the previously given definitions, it is possible to build several subsystems, in different languages ​​of description, characterizing the goal under consideration. An example of such a description (goal configurator) is shown in fig.

Goal tree - what is it and how to build it?

Rice. 1.8. The structure of the goal system

The presented system of goals shows that the vision, mission, objective goal, strategy characterize the same goal, considering it as if in different planes, and these characteristics of the goal occupy the same (upper) level of the hierarchy.

In general, the figure illustrates the relationship between the main target characteristics of the organization and allows us to formulate the following conclusions.

A strategy is a system for achieving an organization's goals.

The direction of the strategy is determined by the mission, which is directed to the environment external to the organization and inside the organization: to the social structure and to the structure that ensures the maintenance of the system properties of the organization.

The strategy lies on the same plane as the operational management of the organization, which consists of elements of the external environment and is poorly structured.

The purpose of the organization is a system, the subsystems of which lie in different planes, but are united by it, and through it the connection between the elements of different subsystems is carried out.

The goals of the organization (as well as any system) are formed under the influence of many factors, as evidenced by Fig. 1.9.

Rice. 1.9. Distribution of factors influencing the formation of goals

From the figure, in particular, it follows that the goals may differ:

By time of achievement and orientation;

According to the subjects of goal-setting and orientation in space;

In terms of objectivity, they can be both objective, similar to the properties of any system, and subjective, similar to the image that the organization strives for.

The degree of achievement of the goal is assessed using the criteria selected for a particular solution.

It should be noted that goals, in contrast to targets, are characterized by clarity, measurability, achievability, correlated with the mission, and should also have a time frame for their achievement.

These distinguishing features of goals are called SMART characteristics. SMART is an acronym for the following five words and concepts.

1. Specific - be so clear and precise that there is no room for misinterpretation or multiple interpretations.

2. Measurable - quantify everything that is possible, primarily subjective expectations, fixing what the result might be if the goal is achieved.

3. Achievable - both the boss and the subordinate must be sure that the goal is achievable.

4. Related - correlate with the strategy, economic goals of the organization, the interests of the contractor.

5. Time-bound - allow definition on the time scale by the timing of the goal.

4.2 Solving problems in the company

It turns out that even after the completion of successful projects, Toyota managers wondered: what could have been done better?

Toyota believes that you cannot solve problems until you acknowledge that they exist. There is a presumption of imperfection here. The ideal is great, but small changes for the better are much more real, it is easier for a person to set a local goal for himself. Not 15% by the end of the quarter, but 1% by the end of the month. The challenge is to translate the conversations into action, to integrate the presumption of imperfection into the way of thinking and acting.

New employees are actively involved in the process of endless improvement. There are working groups at the plant, a program of written initiatives, teams dealing with lingering problems. But everything is based on two harsh realities.

“First of all, of course, we must produce two thousand cars a day. Therefore, we do not vote on the assembly of each car, says Gritton. “You can’t stop and change the process every few minutes. Secondly, there is a basic rule: constantly striving for excellence is not a matter of character, national culture or willpower. It is more like a conveyor belt.

New employees first need to understand the company's standards, learn the operations, and only then offer something new. If you do not fully understand the nature of the work, how can you know that your proposal is useful?

4.2 Toyota's goals and perspectives

First of all, Toyota showed the world how to build cars: few people had heard of the Toyota Production System (TPS) technology system before it, and in particular its most important element - the "just in time" system - were described in a published in 1991 book The Machine That Changed the World.

The key tenet of TPS is to eliminate wastage of resources and maintain consistent high quality through continuous improvement. Just-in-time is just one element of a comprehensive program to eliminate unnecessary work and waste of resources. The TPS system was then implemented in many other sectors of the world's industry.

While American and European auto companies improved their models, buyers quickly realized the advantage of reliable Japanese cars and preferred them. When America and Europe imposed trade barriers in response to the spread of Japanese vehicles, Japanese companies began to build factories in European and American territory. Although Toyota expanded more slowly in the global market than Nissan or Honda, having a superior production management method gave it a significant advantage at the time of entering the global market.

Many organizations have tried to master and apply the methods that Toyota has turned into a routine, a science, a way of thinking and being. These companies include GM, Ford, and Chrysler.

After that, all the Big Three began to modernize their production: over the past ten years, GM and Crysler have reduced the time to assemble a car by 30%. But they still lag far behind Toyota. Nowhere is this more clearly understood than at GM. "We've taken a huge step forward," says Dan Florez, a spokesman for General Motors. — Transforming a company of this size is not an easy task, it cannot be solved overnight. But a cultural upheaval has taken place and change is in full swing.”

What happens every day at Toyota can be taught and learned. But this is not a goal, because the goal presupposes a finish point, and here it is not. This cannot be applied because it is not a list of innovations. This is a different worldview. You cannot lose interest in it, shrug your shoulders and retreat, just as it is impossible to lose interest in your future.

At Toyota, getting the job done and improving the quality of the job become one.

Looking into the new century, most experts state a change in the balance of power in the global automotive industry in favor of Japanese companies and therefore recommend using Japanese experience in organizing production and management whenever possible. The Japanese automotive industry leads the world in low production costs.

The company's mission is to meet the needs of consumers by eliminating the three main barriers to improving production efficiency: waste, deviation from the standard and lack of flexibility.

Taichi Ohno, the founder of Lean Manufacturing and executive vice president of Toyota Motor since 1975, formulated the basic principles of the Toyota Production System, on which it has stood until today.

1. Produce only what you need, and only when you need it. The rule applies to spare parts, to the organization, to product characteristics. Everything else is waste.

2. When an error occurs, you should immediately find its cause, eliminate it and prevent its occurrence in the future. Goal: no errors.

3. All employees and suppliers must constantly improve product quality and improve the production process. 16

The leadership of Japanese companies focuses on the creation of global production systems, which are believed to be more stable than in individual countries, and less prone to political and economic upheavals that can occur in a single country. It is envisaged to reduce suppliers, focusing on those who provide world standards based on the latest technologies. Inter-regional cooperation in the production of components, according to Japanese economists, will reduce production costs and make better use of competitive leverage. The goal is to establish a worldwide just-in-time delivery system that has proven effective in Japan, but it will be a new, higher and more complex level.

Conclusion

An important task of management is to establish a balance of interests of various social institutions and groups of people interested in the functioning of the organization and influencing the nature, content and direction of its functioning. The balance of interests determines where the organization will move, its target orientation in the form of a mission and goals.

The definition of the mission and goals of the organization, considered as one of the processes of strategic management, consists of three processes, each of which requires a lot of and extremely responsible work. The first process consists in the formation of the mission of the company, which in a concentrated form expresses the meaning of the existence of the company, its purpose. The mission gives the organization originality, fills the work of people with a special meaning. Next comes the sub-process of setting long-term goals. And this part of strategic management ends with the sub-process of setting short-term goals. The formation of the mission and the establishment of the goals of the company lead to the fact that it becomes clear why the company operates and what it strives for.

The basis of Toyota's success lies in the perfect management of production and the quality work on the creation of new models, which allows us to offer consumers new lineups every two years. The company produces 60 basic models for Japan and many variants for foreign markets, while the degree of unification is very high - Toyota very successfully uses components and assemblies from old ones in new models.

Created at Toyota Motor Company under the leadership of Taichi Ohno, just-in-time manufacturing involves the elimination of non-revenue-generating activities and the transition to "lean manufacturing" that is flexible enough to accommodate a variety of customer requirements.

One of the principles of Japanese management is total quality control (TQC), which initially emphasized the management of the quality assurance process. Subsequently, it developed into a system covering all aspects of management.

The task of senior management is to analyze the current state of the company in the market and set priorities for quality, cost and delivery improvement policies.

Employees must understand Toyota's way of thinking and operations, and then engage in the process of continuous self-improvement and company management.

Bibliography

1. Akmaeva R.I. Statistical planning and statistical management: textbook / R.I. Akmaeva; ASTU. - M.: Finance and statistics, 2007. - 208s.

2. Barinov V.A. Statistical management: a textbook on the specialties "Management" of the organization, "crisis management" and other economic specialties / V.A. Barinov, V.L. Kharchenko. — M.: INFRA-M, 2006. — 285p.

3. Vachugov D.D. Fundamentals of Management: a textbook for university students studying in economic specialties in the direction of "Management" / ed. D.D. Vachugova. - 2nd ed., revised. and additional - M .: Higher school, 2005. - 376 p.

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Creating a tree of project objectives

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Annex 1

Organizational strategic planning process

Appendix 1.2

Types of value orientations of the organization

Value Orientations General descriptors Types of Goal Preferences
Theoretical True; knowledge; rational thinking. Long-term research and development.
Economic Practicality; utility; accumulation of wealth. Growth, profitability and results.
Political Power; vocation. Total capital, sales; amount of workers
Social Good human relations; attachment; lack of conflict. Social responsibility in relation to profit; indirect competition; favorable atmosphere in the organization.
aesthetic Artistic harmony; composition, shape and symmetry. Product design, quality and attractiveness (even at the cost of profit)
religious Consent in the universe. Ethics; moral issues.

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And why is it needed, is it, or for clarity, you can use the example of an already built one. The same article is devoted to practical recommendations on how to independently create a hierarchy of goals.

What is needed to compile

If you are just learning strategic planning or building a tree of goals for yourself, then in addition to the desire itself, you need: A blank sheet of A4 paper (at the training stage - perhaps a stack of paper), a pen.

If you are preparing a presentation of the tree of goals: in this case, many programs on a PC will do (Mind Manager, simple SmartArt MS Word, ...)

Stages of building a goal tree

1. Formulation. This is the top of the tree, it can also be a global large and very complex goal, in contrast to the strategic one, in the possibility of its ultimate attainability. (example, strategic - increase in sales, global - increase in capital by a certain amount; strategic -, global - learn 5 foreign languages). This goal answers the questions: what do I (we, the organization) want to receive or receive after such and such a period? Who I want to be? What do we want to achieve or achieve? Answer - write to the top.

2. Write down the conditions, sub-goals contributing to the implementation of the global strategic goal. Answering questions: under what conditions is it possible to achieve the goal? What do you need to decide in order to achieve goal number 1?See example below.

2.1. Highlight those goals and objectives, conditions that depend directly on us (ourselves), or are subject to our indirect influence, or vice versa - are absolutely independent of us. This is usually formulated as internal, external or indirect conditions. Sign, respectively, the conditions, goals or objectives. This item can be skipped. But sometimes it is also needed.

3. We crush further goals, follow the same procedure as in the case of item 2, but only for the 2nd row of goals. Our task is to build a consistent hierarchy until all the goals are reduced to the implementation of a specific small task, either done once, or in a constant cycle.

We complete the tree on one sheet. But if you need to cross out something for clarity, it’s better to start with a new clean slate.

You need to crush goals sequentially. Those. they should be subordinate to each other, and there were no big jumps.

When writing down this or that step in the hierarchy, it is important to remember that there is always one more option.

The smallest goals should be as simple as possible, the implementation of which realizes, just as simply, a higher goal.

Practice and train again. Ideally, after some time you will reach this

A goal tree is a well-known term in management. This is a structured, built on a hierarchical principle (distributed by levels) set of goals of the economic system, program, plan.

In 1957, the American scientist Russell Lincoln Ackoff proposed a method for constructing a tree of goals. From that time to the present day, this technique has not lost its popularity and is actively used in planning tasks by managers and businessmen.

What is it and why is it needed

The goal tree method is considered one of the most effective task scheduling methods. This method includes all the general principles of planning, simple and easy to learn. In fact, this is a graph that reflects a plan for solving a particular problem.

  • The goal tree has a standard structure. The “trunk” of the goal tree is the main problem that needs to be solved.
  • "Branches" are tasks of the second, third, fourth and so on levels.

When planning a solution to a problem, as a rule, a graphic representation of a tree is used. In such an image, the tree has an inverted view, where the "trunk" represents the top of the graph and is at the very top. And from it, the peaks, the aspirations of subsequent levels grow, forming a crown.

A graphic representation of tasks in this form helps a person to clearly think over a plan to achieve the intended. Having depicted his plans in the form of a graph, a person sees what problems he will face and what additional resources he will need to achieve his plan.

Also, according to the graph, the time period for achieving the goals is approximately estimated. With this representation of the solution to the problem, the connections and dependencies of some tasks on others become visible. Today, the goal tree method is used in scientific forecasting by managers in project management, as well as for planning personal issues.

How to build

The rules used in building a goal tree are quite simple:

  1. First, the main problem to be solved is determined. It will then be the top or “trunk” of the tree. Usually such a task is called a general task. It usually cannot be achieved immediately. In order to achieve it, it is necessary to solve other subgoals, the result of which is necessary for the implementation of the general one.
    These subgoals will be called "branches". A branch can also have subgoals.
  2. When building a tree of goals, you need to clearly and in detail describe each branch. Each should also have the right number of sub-goals in order to be implemented. The result should be a tree that fully coexists with the solution of a particular problem. It should contain all the necessary steps and resources to solve the main task.

Construction principles

In management, the following principles for constructing a goal tree are adopted:

  • Consider needs and resources

Goal setting suggests that there is some problem that needs to be solved. As a rule, tasks that require planning cannot be solved immediately. Because they are quite complex and require an integrated approach to the solution.

It happens that the set task cannot be solved, because there are not enough resources to solve it. Or it is not possible to assess the availability of resources, because the problem is too big. In this case, the goal tree is a good option for analyzing the situation. Consider the needs and resources at your disposal when building your goal tree.

  • Specify

Using the tree of goals in planning, formulate the tasks specifically. Keep in mind that they must be finite. Describe the parameters by which in the end it will be possible to determine whether it was completed or not. You also need to set the time it takes to complete the task.

  • Break it down into steps

It would be rational to set tasks in several stages. The first step is to set the overall goal. Then, resources are searched for and analyzed for its implementation. After that, as a rule, you will need to set subgoals. Similarly, resources are also sought for the implementation of subgoals.

Thus, the unfolding of the main task continues until the whole scheme for its solution is thought out. Tasks are specified and clarified as long as necessary.

  • Compatibility

Subgoals should be sufficient to solve the main idea, that is, if all subgoals are achieved, then this leads to the solution of the main task. It should not turn out that when all subgoals are completed, additional actions or resources will be required to solve the main task. If it turns out this way, then this indicates that the goal tree was built incorrectly.

  • Compliance with the structure of the enterprise

If the goal tree is used to organize the work of a business or enterprise, then its structure should correspond to the structure of the enterprise. In such a way that each department or division achieves its aspirations, which should subsequently lead to the achievement of the overall intent of the enterprise. This is the most convenient goal tree construction for systems consisting of several elements or enterprises.

  • Decomposition Method

When building a goal tree, the decomposition method is often used. The essence of this method is to break the main goal of the highest level into private subgoals. Or, in reverse order, a plan is drawn up from sub-goals to achieve a higher-level plan. To solve a specific problem, it is always worth choosing the option of creating a tree of goals that is most suitable and uses resources optimally.

Construction examples

Let's analyze the construction of a tree of goals using the following examples of goals: admission to a university and financial well-being. How to get a goal tree?

An example with admission to a university describes the formulation of the main task, subgoals, and the allocation of resources. And also how resources are used to solve the problem. In the example of financial well-being, another option for constructing a graph is considered.

  • ADMISSION TO THE UNIVERSITY

Let's say your main goal is to get into college. Building a tree of goals for a future student requires taking into account the available resources and highlighting subgoals. What are the resources for admission to a university.

Resources in this case include:

  1. Education received at school;
  2. The financial possibilities of the family;
  3. Connections.

Given the available resources, it is necessary to obtain a tree of goals. For this, subgoals are allocated. They depend on resources. For example, a family has little finance, no connections, a young man graduated from school without a medal, has average knowledge grades.

We get the following subgoals:

  1. Establish connections, if possible;
  2. Take a loan for education or find a source of additional income;
  3. Work with a tutor.

In turn, these goals can have sub-goals. Consider the example of a goal about classes with a tutor. This should include:

  1. Organization of additional income to pay for the services of a tutor;
  2. Search for a tutor with the necessary knowledge;
  3. Allocate extra time for classes.

Of course, each case will have its own resources and options for solving the problem. After all, there are rich parents with connections and a child who does not study well. Then the structure of the whole plan will change very much.

It will also depend on which university a person wants to enter. Since for admission, for example, to an ordinary unpopular university, where there is a competition, perhaps one person per place, this is one planning option. And admission to a prestigious foreign university is completely different. Here you will additionally need knowledge of the language, and the study of the possibilities of living in another country while studying, and obtaining a visa, and much more.

  • FINANCIAL WELL-BEING

Now let's look at an example of building a graph to create financial well-being.
Let's start building a goal tree by setting the main idea: financial well-being.
The tree of goals can be depicted graphically, so it will be more visual.

Conditionally, financial well-being can be achieved by fulfilling three sub-goals:

  1. Passive income organizations;
  2. Active income organizations;
  3. Luck and freebies.

Thus, the goal tree has three second-level items. Then each of the items is divided into subgoals, which form the third level. For example, an active income organization might have the following items:

  1. Change of place of work;
  2. Obtaining additional education;
  3. Change of profession;
  4. Moving to a different city;
  5. Independent development in the professional field;
  6. Establishing relationships in the team;
  7. Gaining experience.

Again, this is just a general example. The ideas and resources for organizing financial success for a janitor, for example, will be very different from the financial plans of a wealthy businessman. For someone, an additional income of several thousand rubles will be a great success or the acquisition of modest housing in the suburbs. And for some, the acquisition of another plant will be only a small part of the plan.

Conclusion

It is very convenient to plan your activities using the graph. This is a visual tool that allows you to see how tasks and resources interact to solve them.

With the help of such a construction, missing resources are easily detected and new tasks appear that need to be solved to make up for the missing resources.

Also, with a graphic image, it becomes clear the interaction of goals with each other, their dependence on each other, the impact of the implementation of a particular task on higher ones, its significance in the overall result.

The graph is convenient to use not only when doing business or planning work issues. It is easily transformed to solve personal issues such as studies, finances, self-development and others.

All activity on modeling, construction and development of the system of work begins with the setting of a goal and the definition of tasks through which the achievement of the goal is planned. The constructed system of work is aimed at creating conditions for the individual self-expression of each child and the development of each personality, preserving the originality and revealing his potential abilities, protecting the interests of childhood.

The system of work contains effective forms and methods that allow creating conditions for the development of the child's personality at each age stage of education and upbringing.

To create a system of work, the teacher carried out preliminary work: the study of the legal framework, modern methods, methods, techniques, forms, principles and models of work.

Having studied the model "Tree of goals" by Ch. Churchman and R. Ackoff, the teacher used it in his pedagogical work. The goal tree is a graphical diagram that shows the breakdown of general goals into sub-goals. The top of the scheme is interpreted as goals, edges or arcs - as connections between goals. The goal tree method is the main universal method of system analysis. This method allows the teacher to put their own plans (personal or professional) in order, to see their goals in the team.

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Ministry of Education and Science of the Russian Federation

Education management

administration of the municipality "city of Buguruslan"

Municipal budgetary preschool educational institution

Municipal Formation "Buguruslan City"

"Kindergarten of the combined type No. 18"

Description of the operating system

educator

Borisova Irina Nikolaevna

Buguruslan, 2013

Explanatory note

To ensure the optimal development of each child, based on the uniqueness of his individuality, an effective system of educational work has been organized in MBDOU "D / s No. 18". Changes in preschool education have influenced the construction of the system of work both in general and on the teacher himself.

All activity on modeling, construction and development of the system of work begins with the setting of a goal and the definition of tasks through which the achievement of the goal is planned. The constructed system of work of Borisova I.N. is aimed at creating conditions for the individual self-expression of each child and the development of each personality, preserving the uniqueness and disclosure of his potential abilities, protecting the interests of childhood.

The system of work contains effective forms and methods that allow creating conditions for the development of the child's personality at each age stage of education and upbringing.

To create a system of work, the teacher carried out preliminary work: the study of the legal framework, modern methods, methods, techniques, forms, principles and models of work.

Having studied the model "Tree of goals" by Ch. Churchman and R. Ackoff, the teacher used it in his pedagogical work. The goal tree is a graphical diagram that shows the breakdown of general goals into sub-goals. The top of the scheme is interpreted as goals, edges or arcs - as connections between goals. The goal tree method is the main universal method of system analysis. This method allows the teacher to put their own plans (personal or professional) in order, to see their goals in the team.

When building a system of work, Borisov I. takes into account the patterns of goal formation and uses the principles of the formation of hierarchical structures. The system of work is built in stages, from top to bottom, by successive transition from a higher level to a lower, adjacent level. The principle is based on the coordination of goals among themselves. The specification of goals from top to bottom is growing: the higher the level, the better the goal is formulated.

The compiled goal tree has a decision system on paper. That is, a plan to achieve the main goal of Fig.1. The goal tree is for a yearly goal. The principle of splitting a common goal into subgoals and tasks is illustrated by the diagram shown in the figure.

Building a model of the system of work of the educator

I.N. Borisova in modern conditions of preschool education

(based on the Goal Tree model)Ch. Churchman and R. Ackoff)

Description of the system of work based on the model "Tree of goals"

1. Development of a project for educational work in educational areas

Borisova I.N. builds the system of the educational process in accordance with the regulatory documents: the Law of the Russian Federation "On Education", the decree "On Sanitary and Epidemiological Requirements for the Maintenance and Organization of the Regime in Preschool Organizations", the main educational program of the institution. The general educational program of MBDOU "D / s No. 18" provides a versatile development of children aged from birth to 7 years, taking into account their age and individual characteristics in 4 educational areas: physical, social and personal, cognitive and speech and artistic and aesthetic. The program ensures that pupils achieve school readiness. It is given in accordance with the FGT and is based on the program "From Birth to School" ed. NOT. Veraksy, T.S. Komarova, M.A. Vasilyeva.

In order to ensure an individually differentiated approach to each child, the pedagogical process is organized taking into account the health of children, a flexible daily routine, and the interests of each child. When designing independent activities of children, he takes into account psychological relief, discusses matters during the day with the entire children's team.

At the organizational stage, a work plan was drawn up - a project of educational work with the children's team. The main objective of the project is to organize the independent activities of the children's team so that the pupils voluntarily, with great desire, participate in various activities of the kindergarten, learn to be independent, be able to assess their capabilities and constantly strive to know themselves. This goal is realized in the second part of the program "In the wake of the mood."

In accordance with the program of the kindergarten, the annual and curriculum of the work of Borisov I.N. developed a comprehensive thematic, thematic work plans in accordance with the FGT.

Educational areas

Communicative and personal development

Cognitive speech development

Artistic and aesthetic development

Physical development

Aimed at gaining experience in the following activities:

  • Motor , including in basic movements (walking, running, jumping, climbing, etc.)
  • Game (story game, role-playing, directing and game with rules)
  • Communicative(constructive communication and interaction with adults and peers, oral speech as the main means of communication)
  • Cognitive research(study of objects of the surrounding world and experimentation with them)
  • Perception of fiction and folklore
  • Elementary labor activity(self-service, domestic labor, labor in nature)
  • Constructions from various materials(building material, constructors, modules, paper, natural material, etc.)
  • pictorial(drawings, modeling, appliqué)
  • Musical (singing, musical and rhythmic movements, playing children's musical instruments)

In order to compose the 2nd part of the program, the teacher determined the time for the main part of the program

2. Develop a project for working with the teaching staff

Borisova I.N. is a member of the creative group of teachers for the implementation of the Federal State Educational Standard in preschool educational institutions. The creative group of teachers made up the second part of the program, formed by the participants in the educational process. Irina Nikolaevna developed and implemented the program “Following the Mood” into the educational process.

The time required for the implementation of the second part of the Program, formed by the participants of the educational process

The program was developed with the aim of developing creative abilities in children of primary preschool age through non-traditional drawing methods. The content of the subject of the program contributes to the understanding of the properties of different materials by children, their expressive possibilities, forms creative skills. The visual type of activity allows you to make the work of children more interesting, expressive, colorful, as well as develop children's independence and thinking. Also valuable in the program is the possibility of integrating different types of visual activity (drawing, modeling, applications); in the process of creating an interesting image, a combination of visual techniques and materials is possible (“drawing with plasticine”, collage, splashing).

Teaching children non-traditional methods of drawing activates cognitive interest, forms an emotionally positive attitude towards the process of artistic activity, and contributes to the effective development of children's creativity. The result of the developed program is the participation of children in competitions. Her pupil Baryshnikova Dasha won first place in the city competition of children's creativity on the fire-fighting theme "Stop the fire".

In 2013, at the methodological association for heads of preschool educational institutions and educators, an open demonstration of directly educational activities was held in the second junior group “In the wake of mood”. Directly educational activities were evaluated at a high level.

A system of specific measures has been organized for the development of preschool educational institutions and education of parents on the development and upbringing of children: the creation of a column in the print media of the city, the preparation of a video for display in local news, as well as on electronic media, the distribution of leaflets, booklets, magazines, newspapers and other printed publications on the basis of DOW with their further distribution.

The performance indicators of Irina Nikolaevna's work for 2013 are high, this is evidenced by the participation of the teacher in the competitive direction:

  • winner of the regional photo contest among voters of the Orenburg region "Life is a series of elections";
  • All-Russian diploma of the III degree “The best modern lesson. Physical Culture";
  • All-Russian diploma for providing their pedagogical experience in the nomination "Pedagogical ideas and technologies: preschool education" ;
  • certificate of publication of materials of the NOD "In the wake of mood";
  • participation in the regional competition on traffic rules "Day of Remembrance for Road Traffic Victims" (the results are not known);
  • participation in the forum of the network competition of methodological developments in the preschool educational institution "Educational activities in the preschool educational institution".

3. Develop a project to work with parents

In order to study the family, to find out the educational needs of parents, to establish contact with its members, to harmonize educational influences on the child, the teacher began work with the questionnaire "Cooperation between the kindergarten and the family." Having received a real picture, based on the collected data, he analyzed the features of the structure of family ties of each child, the specifics of the family and family education of a preschooler, and developed tactics for his communication with each parent. This helped to better navigate the pedagogical needs of each family, to take into account its individual characteristics.

Irina Nikolaevna developed criteria for the "involvement" of parents in the educational process. At first, this criterion reflected the quantitative indicators of the presence of parents at group events: attendance at parent meetings and consultations; the presence of parents at children's holidays, the participation of parents in the preparation and conduct of excursions, thematic classes; participation in exhibitions, opening days; publication of magazines and books; visiting the "Open Day"; help of parents in equipping the pedagogical process.

Later, she singled out qualitative indicators: initiative, responsibility, the attitude of parents to the products of joint activities of children and adults.

4. Develop a project to work on self-education

Borisova I.N. improves his professional level through coursework, methodological associations, is engaged in self-education. In 2013, at the methodological association for heads of preschool educational institutions and educators, an open demonstration of directly educational activities was held in the second junior group “In the wake of mood”. Directly educational activities were evaluated at a high level.

Irina Nikolaevna is a member of the creative team for the implementation of the Federal State Educational Standard in preschool educational institutions. In 2013, she successfully completed distance training courses for teachers of preschool education: advanced training courses for employees of preschool educational institutions on the topic Legal, psychological and organizational support of the Federal State Educational Standard in the system of preschool education "(72 hours).

The teacher independently works on the topic “Systematization and generalization of work experience”. The initial stage of solving this problem is the passage of a distance course on the topic "Professional design of a teacher's portfolio in electronic form." With the help of a portfolio, you can clearly characterize the activities of a teacher, prepare for certification. The methodological portfolio of Irina Nikolaevna connects individual aspects of her activities into a more complete picture, allows you to record, accumulate and evaluate the individual achievements of a person in a certain period of his activity. Creates an electronic portfolio in various Windows applications: PowerPoint, Word, Excel, as a Web page, PDF portfolio using Adobe Acrobat 9 Pro. Puts there what you can’t show on paper. These are multimedia products created for classes or leisure activities: presentations, graphic objects, video materials, etc.